A Plumber Referral Program That Lasts

Category: How-to • March 6, 2024

Your Plumber Referral Program Doesn’t Have to Be Transactional

Restorers often end up in a transactional relationship with plumbers. What we’re suggesting is a shift towards building a relationship based on trust with plumbers you believe in—plumbers you’d vouch for with your own brand’s reputation. It’s about choosing partners who you trust deeply and who align with your values, creating a bond that goes beyond financial transactions to mutual growth and shared success.

A very real “Plumber Referral Program” flyer we made for a client more than a decade ago. Yes, this is embarrassing.

More Than Just Business

Think about this: both restorers and plumbers aim to make their customers happy. This shared goal is a great starting point for a relationship that’s about more than just transactions. Choosing to work with someone you trust, who has a great reputation, means you’re teaming up with a partner who cares as much about the project’s success as you do.

Growing Together

When you link your reputation with a plumber’s, both of your brands stand to gain. This type of Plumber Referral Program — or partnership —  signals to customers that you’re serious about offering top-notch service. It’s a win-win: your businesses grow together, and customers get the best you both have to offer.

The Customer Wins

At the end of the day, it’s all about making the customer happy. When restorers and plumbers work closely, they can solve problems more efficiently and finish projects with a flair that only comes from true teamwork. This not only makes customers happy but also more likely to come back and tell their friends about the great service they received.

Making It Work

To build a strong relationship with a plumber, keep these tips in mind: Talk often: Regular chats can help keep you both on the same page. Share feedback: Celebrate the wins and work through any hiccups together. Support each other: Look for ways to help each other’s business grow, like recommending each other to clients. Build trust: Make trust the foundation of your partnership. Keep your promises and respect each other’s skills.

If you need help finding the right plumber, consider targeting plumbers in your area with geofencing.


Moving from a transactional relationship to a true partnership with plumbers can open up new opportunities for growth and success. By choosing partners who are as committed to quality and service as you are, you can create a team that’s unbeatable. In the end, it’s not just your businesses that benefit, but your customers too.

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