After having some success with the ‘pay per call’ outfits I wanted to grow my online business. I had an Adwords account and was spending somewhere around $1500/mo but with limited results.
I knew my ad with the pay per call guys sitting atop the Adwords page (I could see them) and that was fine, and I was going to get the call (for $350). All the while my personally managed Adwords link was sitting at the bottom of the page with no action.
So, I found United Restorers. With the mantra “If you’re not first, you’re last” we decided to pick off the the #1 position.
(Had to tweak my website to get it ready for the campaign; $2k investment)
Our spend: $4250/mo
Month 1: quiet, I didn’t expect anything (I wasn’t getting results previously anyway). Confirmed 1 MIT made back investment.
Month 2: Better, nothing earth-shattering. Probably doubled to tripled our investment.
Month 3: Landed a Commercial loss on a Friday ($30k) and another the following Monday for $16k (MIT value only).
On month 4 now.
We paid for the entire year in a week.